I had an “incident” yesterday.
I’ve been up to my eyeballs in work-related tasks, none the least of which involves merging my “lifestyle brand” with my “business brand” (a topic I’ll be covering in more detail shortly), and while conducting some research (aka spying on my competition) I encountered a new app from Apple.
This almost always leads to glee followed by gloom.
The new app, called iBooksAuthor, is marvelous. I love it. I want it. I want it now.
Which is why I immediately clicked “install” on my computer so that I could begin transforming my e-books into even better e-books. That is until I learned that I do not have the most updated operating system required to run said iBooksAuthor app. Unfortunately this update requires a whole new computer (my “ancient” laptop lacks the necessary processing memory), which is simply not in the business budget right now.
Perhaps you’ve been here before. You:
- Encounter a tool for your business that you know will take your products or services to the next level.
- BUT you don’t have the resources to move forward.
Needless to say, this was one of those great opportunities for me to practice what I preach.
For me that includes a four-year-old laptop.
If I spend my time focusing on what I don’t have (ex. a new app), I am divesting my focus from developing and profiting from the potential right before me (like finishing up my latest e-book and starting a new blog). Not only that, but concentrating on my inadequate operating system led to discouragement, which immediately slowed down the momentum I’ve been building with other projects.
In other words, focusing on my lack gummed up the works.
Which is why as soon as I realized what I was doing I refocused, said a few internal “thank yous” for all of the great work my current laptop has helped me accomplish, and got back to work.
What has you distracted lately? Share below about how you’ve refocused and gotten your momentum back–